Catalog Number: GRENADEW
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Trainerspotter began as a side project between two friends, Russell Gater and Daniel Savory, it was a kind of creative outlet, and a project exploring sports heritage, street subculture and graphic design for their love of vintage sneakers. This quickly developed into a real brand and business as demand for the product grew not just in the UK but Worldwide. Inspired by Trainerspotter heroes such as Steve Prefontaine, Jeff Johnson, Geoff Hollister and Rudi Dassler, the initial aim of the brand was to tell the stories behind sneaker culture that nobody had heard before. People seemed to have forgotten it?s true roots - sports.
Trainerspotter is still run by the guys who started it and they still are avid sneaker collectors. This obsession started somewhere around the early nineties and steadily built. The American cultural invasion of the early 1980?s originally sparked their love of Nike trainers as kids; they had a mystique that other brands just didn?t posses, something new and unobtainable.
Since forming Trainerspotter in 2002 they have endeavoured to build a comprehensive Nike collection comprising not only of shoe styles but adverts, posters, apparel and general Nike ephemera. Obviously this is an ongoing commitment and the pieces shown blow are the tip of the collection. Over the years they have made many good friends in the USA, France and Japan with greater collections than our own, individuals with a passion for the sport as much as the sneaker.
True collectors are driven not by trends, fashion, reissues or collaborations but by an in depth appreciation of the aesthetic and the history of a particular shoe?